We love Colorado.

Anytime the AlphaRoot team has the chance to visit the beloved state of Colorado, we jump on it! Over 7 days we attended 2 conferences, visited grow facilities, dispensaries, and local startups, and of course enjoyed a day on the mountains. Here’s the best and brightest from the trip.


NCIA Seed to Sale

Our trip started off with the NCIA Seed to Sale conference which was the first major industry event in 2017. Off the heels of a turbulent, game-changing election for the Cannabis industry, the dust has finally settled. Businesses are moving forward, expanding into newly legalized states and continuing to push forward in power-states like Colorado, California, and Oregon.

NCIA does a great job of touching virtually all aspects of the cannabis business. We loved the opportunity to learn more about cultivation as well as infused products. One particularly phenomenal session was  lead by Nick Hice of Denver Relief Consulting and focused on cultivation techniques using efficient energy and water sources. As many new cultivators are opening up in places like Arkansas, they are looking to experts like Denver Relief Consulting  for advice on things like greenhouse vs. indoor grow, the use of solar, and new technologies to fully-automate the very precise watering process. Grownetics is one of the companies leading the charge to build fully automated grows to scale new business faster and more efficiently.

We are insurance nerds so naturally Sean McAllister’s session on Product Liability & Product recall lawsuits was extremely informative. As you read this, there is a ton of case law being developed to set precedent for the chain of liability in a cannabis related product liability lawsuit.

Our friends at Baker were a clear stand out in the technology department. CEO Joel Milton and crew got high praises from top executives at Dixie Elixirs, Lightshade, and Medicine Man around customer engagement and brand loyalty through the use of Baker. Giadha Aguirre De Carcer, CEO of New Frontier, gave one of the best live-demo’s we’ve seen bringing big data and insights to cannabis investors in a clean, easy to digest fashion.


Women Grow Leadership Conference

The Women Grow Leadership conference was next up. Women Grow is an amazing platform for women, LGBTQ, and minorities to connect, collaborate, and bond together as cannabis entrepreneurs. We attended lightning talks which consisted of 7 minute power topics that ranged from legal, team building, hurdles starting a business etc..

Highlights for us came from Lauren Ruddick, attorney at Hiller PC, Gail Rand,  CFO of ForwardGro, and Jane West.

During the Women Grow afterparty, the team got to hang out with the awesomely hilarious team at The Cannabist. Always cool to connect with the media to learn about the latest, greatest being covered by Brad Bogus and Jake Browne. Later on in the week we ventured out to the OpenVape party with The Cannabist team for a raucous happy-hour. OpenVape’s office culture is a lively cross between NYC/SF tech-startup scene and one of the most promising (vape) Cannabis business. These guys also put in a bid to rebrand Mile High Stadium!


Colorado Adventures

Following the conferences, We had the pleasure of checking out Colorado Cannabis Tours. Michael Eymer and Jared Mitchell from CCT have built an impressive business, tapping into the tourism market in Colorado while eyeing new opportunities out of state. CCT made stops at Medicine Man’s HQ and grow facility, as well as several high-end dispensaries. The tour was an absolute blast mixing in education and consumption of some of CO’s finest.

Doing some personal exploration, Native Roots was at the top of the dispensary class. From the moment you enter one of their 20 locations, it is evident that the team took branding and customer service seriously. Super modern layouts with eye-popping branding and a strong selection of the top Cannabis brands made our experience enjoyable.

Like any good Colorado trip the team ventured up to the mountains to wrap up the week. Loveland was a great local spot that provided some “freshies,” old-school Colorado feel, and of course top-notch bloody mary. The AlphaRoot team can’t wait to get back out to CO!


Jeffrey Samuels, General Manager @AlphaRoot

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